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What's the best psychology trick you know?
(lemmy.world)
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this post was submitted on 25 Dec 2024
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Another fun trick I learned in sales is that if you're trying to get someone to purchase something, instead of having them focus on whether or not they should get something, change their question to something else.
For example, I used to sell phones. Instead of having people try to figure out if they want the newest Samsung or not, I would take the phone in two different colors and ask if they liked it in blue or black instead. Putting it in their hands let's them imagine having the phone already and the question changes from should I purchase this phone to what color do I want?
I'm quite sure this can translate to other questions and decisions people ask themselves
Did this in computer sales. Within a few sentences I would know that you would be buying one of three computers off my shelf.
Well let's look at , , and . There are 40 computers on this floor, but you now have to pick from the three I chose for you. Out of those three, there is one right answer.
Now lucky for them I was trying to steer them to the best computer for them, because I was not on commission and didn't care about sales numbers, but this is a frequent sales tactic. Next time you're on a car lot, try to see if you're shown more than 3 cars out of the hundreds on the lot.