Assuming this was around 1994, and adjusting for inflation, it should still be under $2.
Pic 2 also looks like uber eats, not instore
https://www.tacobell.com/food/burritos/beefy-5-layer-burrito
Looks like the actual price is $3.79
$3.99 in app for me rn. Total ripoff.
It switches to $3.99 when I put it in my cart.
The beefy 5 layer burrito was introduced in 2009/10
So, Ryan Gosling was 29 years old in the top picture. Damn is he a great actor.
That price held untill atleast 2012, that's a solid 5 dollars of increase in just over 10 years. I could totally be talking out my ass
Weird, 2012 was about when Brian Niccol took over as Chief Marketing Officer and then later became CEO of Taco Bell. Afterwards he moved to Chipotle and raised prices and lowered quality there too. Now he's in the news for becoming the new Starbucks CEO where he will be commuting via private jet 600 miles 3 days a week.
So you'll be happy to know that your extra money on tacos, burritos, and coffee goes to good use like paying this asshole millions of dollars to fly around on a private jet enshittifying everything he touches
This chaps my ass almost as much as the beefy 5 layer burrito
And the cherry on top about that guy... he's a union buster.
New Starbucks CEO Brian Niccol Has a History of Union-Busting. Niccol's tenure as Chipotle CEO was marred by settlements over unfair labor practices and child labor law violations
Beefy5 layer burrito has that effect.
Hopefully most of the price increase is tax related as a luxury food item and the money goes towards diabetes and obesity research. Right?
Inflation, greed and enshittification.
Stagflation
I don’t know what’s sadder the giant Safeway sandwiches going from $9.99 to $13.99 or my mortgage about to go up like 200 goddamn dollars…
My mortgage has gone up like $300 in the last 14 years due to taxes & insurance... but if I were still a renter it'd have gone up by $1000 (or more?) so I'm not complaining.
You should complain. We’re all getting ripped off.
I mean, my house value quadrupled during that time, so it's kinda fair that I'm paying more property taxes. As for the insurance... I gotta admit I haven't paid much attention.
Unless you are selling the house (which still means you have to buy another one…) it’s paying for unrealized gains which the rich fucks making the rules tell us is so unfair whaaaa whaaaa whaaa (insert child crying noises here)
On the contrary: as a single-family homeowner, I'm being massively subsidized compared to the amount of city services and infrastructure I consume. (It could be worse: I could have a large lot in a car-dependent suburb instead of a small lot in a streetcar suburb and therefore be even more of a leech -- i.e., like those rich fucks you're talking about -- but still, I'm definitely not paying my fair share of taxes.)
If you want to know who's really getting ripped off, it's all the renters in dense apartments. Not only are they paying extra so their landlords can profit, they're paying even more because they're the ones funding the subsidy for single-family homeowners like me. Basically, I'm exploiting them via the skewed way property taxes are assessed. Thanks for funding my privileged lifestyle, people too poor/unluckly to be able to buy a house! 🤑
(But seriously, it really is very unfair and we need to reform the property tax code and, even more importantly, the zoning code.)
As a renter, I don't pity the mere $200 increase you're dealing with.
Capitalist greed happened.
The $2 meal deal, kept me alive in college. Sounds like I couldn’t even get the tiny Doritos bag for $2 now.
"fun" size now only 3.99
guys look a +500% price increase in less than one Gosling life time is totally normal capitalism
Is that a delivery service’s marked up price? Their site has them for much less.
Could be down to their location. I mocked my gps to a place i guessed would be expensive (Long Beach CA) and got this
Nanaimo BC, Canada.. price is in CAD. That converts to $3.32 USD
I must say I am shocked that our prices are on par with or lower than anywhere in the US. I mean the conversion rate on the California price is insane in CAD:
What happened to the 7 layer ?
Ran out of dodo eggs and ambrosia.
At least it doesn't look like it shrunk too.
It 100% shrunk. That image is misleading
