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submitted 1 year ago by MicroWave@lemmy.world to c/news@lemmy.world

At least two brands have said they will suspend advertising on X, the platform formerly known as Twitter, after their ads and those of other companies were run on an account promoting fascism. The issue came less than a week after X CEO Linda Yaccarino publicly affirmed the company’s commitment to brand safety for advertisers.

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[-] Prior_Industry@lemmy.world 7 points 1 year ago

Don't worry Linda Yaccarino will sort it all out

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[-] FlyingSquid@lemmy.world 7 points 1 year ago

FWIW, the Nazi account has now been suspended.

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this surprises no one whos been paying any attention

[-] xc2215x@lemmy.world 2 points 1 year ago

Glad they suspended their advertising. A good decision.

[-] iforgotmyinstance@lemmy.world 2 points 1 year ago

Make Twitter Ban Again

[-] MargotRobbie@lemmy.world 1 points 1 year ago

The only surefire way for these company to control what their content appears next to is to rely on themselves. I expect them to start experimenting with the Fediverse, especially Mastodon, soon.

... Shitposting on Lemmy is still superior for organic marketing though, especially for movies.

[-] Uranium3006@kbin.social 2 points 1 year ago

I'm defedding from brands.social on day 1

[-] LaLiLuLuCo@lemmy.ca 1 points 1 year ago* (last edited 1 year ago)

They actually hire companies like Double Verify, an Israeli company, who man in the middle the ad and figure out where it is showing up.

Disney doesn't want their ads on porn sites, and pays a lot to keep it that way.

[-] Piers@lemmy.world 1 points 1 year ago

The BBC are trying a 6 month experiment of moving their Twitter style social media over to their own Mastodon server.

[-] richieadler@lemmy.myserv.one 1 points 1 year ago

One of the brands is Gilead Science. I know the name is based on the Balm of Gilead, but after The Handmaid's Tale the name has a nasty resonance...

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this post was submitted on 17 Aug 2023
1039 points (98.1% liked)

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