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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)

submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world

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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[-] grue@lemmy.world 4 points 1 year ago* (last edited 1 year ago)

It is never "otherwise the best option" because abusive tactics like this are instantly and totally disqualifying. Period.

The line must be drawn here.

this post was submitted on 07 Sep 2023

1817 points (99.2% liked)

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