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Netflix to open branded retail stores for some reason (www.engadget.com)

submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world

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Netflix to open branded retail stores for some reason::Netflix has decided to open a number of brick-and-mortar locations to sell items based on hit shows, offer dining and provide live events. There’s also going to be an obstacle course based on ‘Squid Game.’

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[-] Fedizen@lemmy.world 4 points 1 year ago* (last edited 1 year ago)

The lesson of star wars was that merch is both profitable and is functionally marketing. It also might get around some of their contracts.

this post was submitted on 13 Oct 2023

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