Like thousands upon thousands of dollars to run cable because the infrastructure doesn't exist at all. And yes, ISPs are absolutely to blame for rural internet issues. They don't see it as a valuable investment so they don't want to expand to those areas because it's such a small community and instead put the burden on the community. Even though the government subsidizes the shit out of them for them to do specifically stuff like this. They don't have enough rules they have to follow.

And sure, I'm sure we'll be able to hold ISPs responsible reasonably well overnight and that will fix rural people's problems overnight. Starlink is really good for a lot of people. I'm not saying it's good for the environment or space. But it helps people who basically have no way to connect with the greater world connect.