Fashion’s efforts to go green cancelled out by shopaholics (www.theguardian.com)

submitted 1 year ago by GreyShuck@feddit.uk to c/collapse@lemmy.ml

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A fashion industry push to reduce the environmental impact of the clothing it sells is being undermined by an ongoing addiction to buying new clothes, with the average Briton buying 28 items every year.

Asos and Primark are among the big names signed up to Wrap’s voluntary environmental pact, Textiles 2030.

While the companies involved have managed to reduce both the carbon intensity and volume of water per tonne used in their clothing manufacture, in its annual progress report, published today, the climate action NGO warns of hard-won gains being “cancelled out” because clothing production is “spiralling upwards”.

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[-] nik282000@lemmy.ca 8 points 1 year ago

the average Briton buying 28 items every year

What!?! I think I buy one or two shirts, a pair of jeans and a pack of socks+underwear every year. TF is wrong with people.

this post was submitted on 06 Nov 2023

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