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Remember when the web didn't suck?

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[-] Ghostalmedia@lemmy.world 206 points 8 months ago

Here’s what’s behind that stupid ad

https://www.10news.com/news/fact-or-fiction/fact-or-fiction-online-ad-advises-people-to-wrap-doorknobs-in-foil-when-home-alone

It clearly implies there is some kind of safety benefit to it. But there is not.

Clicking on the ad leads to a lengthy slide show which eventually gets to the doorknob story.

All it says is aluminum foil can be used as an alternative to tape to cover doorknobs and hardware while painting.

It has nothing to do with safety and the inclusion of the phrase "when you're home alone" was only used as clickbait to make the ad seem more important.

[-] perishthethought@lemm.ee 69 points 8 months ago

Thanks for taking one for the team and checking that out. I sure wasn't gonna

[-] Moonrise2473@feddit.it 10 points 8 months ago

I Always click on those ads to waste their daily budget

[-] ReiRose@lemmy.world 5 points 8 months ago

Explain to me like I'm five, how does this?

[-] Cethin@lemmy.zip 21 points 8 months ago

They pay for the number of impressions as well as the number of click-throughs. More clicks on the ad = more cost for running the ad, or fewer impressions. However, it also gives more money to those hosting the ads, so it supports them imbedding them.

You can use this plugin to automate the process if you want to continue down this path. https://adnauseam.io/

[-] Psychodelic@lemmy.world 1 points 8 months ago

That's freakin awesome! I absolutely love that idea/solution. Is it kinda hot in here? Why'm I all moist?

Seriously tho, is there any downside? Also, I'm still not sure I understand the point of running the ad in the first place. Why run a shitty ad that costs you money? Is the idea to get people to follow that other conspiracy site more regularly?

[-] I_Fart_Glitter@lemmy.world 4 points 8 months ago

Advertisers pay a fee to the website where their ad is displayed every time someone clicks on it, it's called the Pay Per Click model. It's how websites make money off running ads. There is a small fee for displaying the ad and larger one for click throughs.

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this post was submitted on 28 Apr 2024
571 points (98.0% liked)

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