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Google Search’s “udm=14” trick lets you kill AI search for good
(arstechnica.com)
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this post was submitted on 24 May 2024
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Honestly. People moved to Google back in the day. If a search engine gets enough traction for being superior, the adoption will start. Slowly first, but it worked before. I see no reason why it wouldn't happen again.
The people that use Google today did not move to Google back then. They came along after Google conquored the browser market.
Just like way back when, "The Internet" was Internet Explorer, today it's Chrome. And until we can convince people to abandon that, then it's an up-a-sheer-cliff battle.
The Internet today is propped up by the people who do not lament that it has turned into 5 websites in a trench coat, but who actively kick up a fit at the idea that it could or should be anything more varied or complicated than that.
AI seems to be the "I don't need to think that much" measure of superiority this year... and sincerely, it's likely here to stay. We will see different AIs with different levels of "no need to think" in different areas, but getting a ready made easy and simple answer, no matter how preposterous, has been the goal for a large part of the population since basically forever.
Disinformation via AI is going to be absurd, especially if Google keeps going down the path of "Here's an AI summary of search results". It's only a matter of time before someone figures out how to manipulate the AI through bad data.
Google has already lost the SEO war and they (supposedly) knew how their algorithms worked. How do they ever expect to control the AI black box?