this post was submitted on 06 Jul 2024
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Mildly Infuriating
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Well, the point of this is a lot of suckers forget about cancelling and it makes Adobe a lot of money.
I don't know where, but I read that subscription services make a lot of money from people that are paying for it but not using it, or barely using it. I guess the "free trial" is the tasty carrot dangling at the end of the stick to attract new "customers" to this fair and honorable practice of "product as a service".
Story time:
I worked for an insurance company a long time ago. We sold insurance for 1, 2 or 3 years, and each year we would prompt the user to extend.
At some point we changed to a yearly subscription that you could cancel at any time and even get a prorated refund. This made us substantially more money because far more people would forget to cancel their subscription than there were people committing or extending to 3 year insurance. So the number of users reaching the max of 3 years increased.