85
submitted 3 months ago by moreeni@lemm.ee to c/firefox@lemmy.ml
you are viewing a single comment's thread
view the rest of the comments
[-] Zagorath@aussie.zone -4 points 3 months ago

You don't have to "trust" them. You can just read the spec. See what it actually does for yourself.

I have no doubt that Google did not create this out of the good of their heart. They know 3rd party cookies are a dying tech and they need a replacement. But FLoC, their earlier attempt at a replacement, received a lot of very justified pushback for being a privacy nightmare. And they abandoned it, realising their error. In creating Topics, they've done a really good job of coming up with something that can support advertiser-funded business models while still respecting people's privacy by design.

this post was submitted on 14 Jul 2024
85 points (82.0% liked)

Firefox

17757 readers
152 users here now

A place to discuss the news and latest developments on the open-source browser Firefox

founded 4 years ago
MODERATORS