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submitted 4 months ago by girlfreddy@lemmy.ca to c/news@lemmy.world

Dire financial straits are leading droves of Olympic athletes to sell images of their bodies to subscribers on OnlyFans — known for sexually explicit content — to sustain their dreams of gold at the Games. As they struggle to make ends meet, a spotlight is being cast on an Olympics funding system that watchdog groups condemn as “broken,” claiming most athletes “can barely pay their rent.”

The Olympics, the world’s biggest sporting stage, bring in billions of dollars in TV rights, ticket sales and sponsorship, but most athletes must fend for themselves financially.

The International Olympic Committee (IOC) did not express concern about the situation. When asked by The Associated Press about athletes turning to OnlyFans, IOC spokesman Mark Adams said, “I would assume that athletes, like all citizens, are allowed to do what they can.”

Watching his sponsorships dry up and facing mounting costs, Jack Laugher was among the pantheon of Olympic athletes using the often-controversial platform to get to the Games — or simply survive.

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[-] originalucifer@moist.catsweat.com 50 points 4 months ago

i feel like these athletes need to have a plan B for real jobs.

the olympics have been bastardized into a corporate for-profit orgy. theres no honor in these games. its sad that these humans who feel they are accomplishing something dont see the truth; theyre just tools that can be discarded.

[-] ogmios@sh.itjust.works 34 points 4 months ago* (last edited 4 months ago)

its sad that these humans who feel they are accomplishing something dont see the truth; theyre just tools that can be discarded.

They are accomplishing something. It's just not recognized by the greedy fuckwits exploiting their achievements for profit, other than for it's ability to convince people to endure their bullshit in exchange for the chance to watch them.

[-] cynthorpe@discuss.online 20 points 4 months ago* (last edited 4 months ago)

Well, the plan is to get corporate sponsors. That’s always been the road.

Edit: always as in the past ~50 years.

[-] postmateDumbass@lemmy.world 2 points 4 months ago

Link to livestreams of the orgy competition?

Groove Tube was 50 years ahead.

[-] Auli@lemmy.ca 2 points 4 months ago

I’m wondering about viewership this year. Nobody I know is watching or talking about the games. Besides what hits social media like the Turkish shooter.

[-] bassomitron@lemmy.world 6 points 4 months ago

It's extremely popular. Every single business I've walked into has had it on the TV and all of my friend/family group chats and coworkers have been talking about it. It wouldn't be making hundreds of millions in ad revenue if nobody was watching it.

[-] catloaf@lemm.ee 6 points 4 months ago

A lot of people I know are watching, and more than just the memes.

[-] kamenoko@sh.itjust.works 0 points 4 months ago* (last edited 4 months ago)

You can't win if you have a plan B. Especially in prestige events. Either the athlete is fully supported by their countries association or they hope to get top 30.

this post was submitted on 10 Aug 2024
686 points (97.8% liked)

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