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Threads deepens its ties to the open social web, aka the ‘fediverse’
(techcrunch.com)
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this post was submitted on 29 Aug 2024
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yeah, I see them being posted into their DB (and therefore federated as) a post as if they are a user. they can earmark that post as an ad and properly present it as such in their own platform but anyone federated would see the post as-is.
they could either obfuscate how they mark it as an ad or just not provide that information at all to federating instances.
then I can totally see them claiming they don't control other instances and can't be responsible for whether or not the federated ads are presented as such.
As I have already posted elsewhere in this thread, if they post ads as a user they would get shut down by the EU immediately.
Any other suggestions?
ok but I'm not in the EU nor is my instance so that doesn't really apply to me.
Of course it does. The EU is such a big market that Meta cannot afford to do that.
companies are capable of operating under different rules in different jurisdictions, they do it all the time. just look at how they handle data in EU due to GDPR vs how they do it everywhere else. I don't see why this case would be much different.
Please think your argument through at a technical level. How would Meta be able to push posts-masking-as-users to only non-EU citizens?
The simple answer is that no, there's no way Meta can push ads into clients and/or servers that aren't under their control. They also don't need to - Threads is much bigger than the Mastodon-part of the fediverse.