It doesn't matter what business we're talking about. If you can't afford to pay the costs associated with running it, it's not a viable business. It's pretty fucking simple math.
And no, we're not talking about "to big to fail" business (that SHOULD be allowed to fail, IMHO) we're talking about AI, that thing they keep trying to shove down our throats and that we keep saying we don't want or need.
I have an idea to help more people play our games! Let's put a kernel-level anti-cheat on them so nobody who uses linux can play them anymore! Oh wait...