I’m honestly not at all surprised. Social media has turned into both an addiction and a way to feel like you’re doing something you’re not doing. Jessica changed her status to: “Black lives matter!” (Jessica continues to do nothing about racial injustice or inequality). “I stand with Paris!” “We are Charlie hebdo!” “Fuck spez!” (Continues posting on reddit with the title “fuck spez” on every post). Now, I know these all vary wildly in importance, I was just recalling every topical “i care” post I could remember.

People don’t do anything. Social media gave us an out to bitch and moan for the purpose of people seeing that we know enough to bitch and moan about the topical, popular issues (read: the “right” issues)—but only while they’re topical and popular and then never think about them again because now we’re talking about the new tragedy or war or injustice or crisis, etc.)

People don’t actually care about anything anymore. I know that sounds like an old person hing to say, but I mean that everything is superficial. We either don’t have the attention or the passion or the heart or the capacity for caring anymore. We care when other people care—we care when other people can see us caring. So the entire populace is incredibly malleable because if people are paying attention to a touchy subject for capital or establishment, well, manufacture another. Or, really, why even bother? It’s not like we’re going to do anything about it.

I thouht, for a brief moment, that Reddit was actually going to be hurt by a larger portion of people leaving. I thought, for a brief moment, that we were learning how to act as a collective to stick it to large companies treating us like the fuckin bottom of the barrel of capitalism that we’ve collectively become. We aren’t the customers anymore. Other goddamn companies are the customers. We’re the fuckin goods. And it’s so deeply disturbing to me that people just…don’t seem to care past recognizing this as the reality—if that.

I hate being a pessimist. But at what point is pessimism just realism about the bleak outlook for humanity?