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Apple Intelligence is for the Stupid Ones
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this post was submitted on 25 Nov 2024
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Technology
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I'm somewhat tickled by the snippets of adverts I've seen for both Samsung and Apple's new phones that mention "AI". None of what I've seen has actually explained why it's a selling point. Classic cart before the horse stuff.
Ultimately I'm not the target market for flagship phones as the price has spiraled out of control to the point where I cannot fathom how it can be justified for such a mundane device.
Yup, in many cases AI is a solution looking for a problem
It's more like a problem avoiding the existing solution
Just marketing nonsense. There are three ways to present AI features:
A generational improvement on things that have been available for 20+ years. This is not sexy and does not make for good advertising. For example: grammar checking, natural-speech processing (Siri), automatic photo tagging/sorting.
A new type of usage that nobody cares about because they've lived without it just fine up to now.
Straight-up lie to people about what it can do, using just enough weasel words to keep yourself out of jail.
Similarly I have no clue why my new work laptop comes equipped with a dedicated "copilot" key.