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this post was submitted on 05 Jan 2025
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It’s for driving engagement. Basically, meta wants to make sure their platforms look appealing to the companies that use them for advertising purposes. More eyeballs, more ads, more money.
Yeah but this model requires stupid boomers to engage with clearly fake bullshit
Ohh wait....
Yeah well... What can I say. Meta knows their users.
This is precisely what it is
The companies doing the advertising are totally fine with it because it creates fake peer pressure and gives potential customers a fear of missing out on what's trending. Astroturfing is fine as long as it serves the will of the wealthy.
And if that works out, you could also use the same method to shape the political atmosphere on the platform. Who knows, you might also disarm the next arab spring before the first demonstrations even happens.
I’m pretty sure governments are very interested in seeing the results you get from using LLM bots like this.
I think you're completely right. Information warfare is something new to a lot of people. I've been following a very credible, insightful teacher about this topic on YouTube, by the name of Ryan McBeth. I highly suggest everyone checks out his channel. He's retired US infantry, but a current intelligence analyst and content creator who is VERY good at what he does. He's taught me a lot about misinformation and disinformation, how it's used, how to spot it, and how to fight it, and showing example of how governments and businesses are using it. Truly someone worth your ear.