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How do these companies come to that conclusion? I think most people start to smell after only 24 or 48 hours max so how do these companies get 72 hours out of their testing?

Im assuming they're fudging their numbers but at what point does it become false advertisement?

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[-] FeelzGoodMan420@eviltoast.org 6 points 1 hour ago* (last edited 1 hour ago)

They utilize a type of metric that you usually obtain by pulling it out of your ass.

[-] GrammarPolice@lemmy.world 1 points 1 hour ago* (last edited 1 hour ago)

Plot twist: They spray it in their ass and check to see whether it's still there 72h later

[-] Dsklnsadog@lemmy.dbzer0.com 81 points 23 hours ago

This is going to sound unbelievable, but believe it or not, they lie.

[-] ozoned@lemmy.world 1 points 1 hour ago

UNBELIEVABLE!

[-] Crashumbc@lemmy.world 23 points 20 hours ago

Technically it's probably a defensible lie.

They do a very unrealistic lab controlled experiment saying that it retains 50% of it's odor suppression after 72 hours.

[-] kameecoding@lemmy.world 10 points 18 hours ago

I think there is a fine print or asterisk that says "reapply every 12 hours" thats how they get to 72 hours.

[-] cerement@slrpnk.net 142 points 1 day ago
[-] Burn_The_Right@lemmy.world 3 points 1 hour ago

How long have you been sitting in this photo just waiting for the right moment? Amazing.

[-] tfw_no_toiletpaper@lemmy.world 11 points 14 hours ago
[-] AnUnusualRelic@lemmy.world 3 points 3 hours ago

Jobs open all the time if you want to switch careers.

[-] FlickeringScreens@lemmy.world 36 points 19 hours ago

Where the fuck you even get a photo like this wtf

[-] Valmond@lemmy.world 7 points 14 hours ago
[-] FlickeringScreens@lemmy.world 2 points 2 hours ago

Oh no, I'm genuinely asking...

[-] Newstart@lemmy.world 27 points 1 day ago

I don’t know how they measure it, but I used to stink despite showering twice a day. I had to put a lot perfume and deo. I always had the feeling that my bath towels were stinking. Until, one day I ran out of soap and used my head and shoulder as soap and also forgot to put deo. 24 hours later there were very litle sent that you had to be mm away from under arm to smell anything. Now I just use head and shoulders as my soap and shampoo. I only use deo if I’m going to do labour intensive movements/activities. My wife was shocked when I told her I havent used deo in over 6 months. Her only concerns is about safety, since I am using it daily. If any of you reading this are scientists let me know the risk of the daily usage.

[-] teft@lemmy.world 8 points 7 hours ago

Why not go talk to your doctor and see if you have a fungal skin infection. Many of them are nearly undetectable. The doctor should be able to give you an antifungal pill to take for a few weeks and you should be smelling normal again.

[-] cynar@lemmy.world 5 points 13 hours ago

I periodically used mouthwash, on my arm pits, as a teenager. It cleared the funky smell quite impressively. I would definitely suspect head and shoulders anti fungal properties as the useful bit.

[-] GetOffMyLan@programming.dev 50 points 23 hours ago* (last edited 23 hours ago)
Head & Shoulders contains ingredients that have anti-fungal properties: 

Zinc pyrithione
Also known as ZPT, this ingredient is an active ingredient in Head & Shoulders dandruff detox shampoo. It can reduce the amount of fungus on the scalp, which can help prevent dandruff. ZPT can also help manage seborrheic dermatitis, an inflammatory scalp condition. However, it can cause contact dermatitis in rare cases. 

Selenium sulfide
This ingredient acts as an antifungal and antibacterial cleansing agent. It can help prevent the growth of Malassezia, a type of yeast that causes dandruff. However, it can cause excessive oiliness and yellow discoloration in the hair shaft. 

I think you had fungal infection mate

[-] jagged_circle@feddit.nl -1 points 15 hours ago

Try oregano oil. Its often used for fungal foot infections as its strong antifungal

[-] ForgotAboutDre@lemmy.world 36 points 1 day ago

Head and shoulders has anti-fungal properties. That may have been the source of your smelling problem.

[-] H4mi@lemm.ee 9 points 1 day ago

Why would it be wrong to use daily? Many people shower daily and use it as shampoo.

[-] jagged_circle@feddit.nl 2 points 15 hours ago

Many people loose their hair

[-] Dainterhawk999@lemmy.world 1 points 13 hours ago

Many people destroy their teeth by over brushing

[-] Mothra@mander.xyz 3 points 1 day ago

I'm gonna try this at home

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[-] Varyk@sh.itjust.works 64 points 1 day ago

"Im assuming they're fudging their numbers"

yup.

"at what point does it become false advertisement?"

liability/conviction.

[-] Valmond@lemmy.world 3 points 14 hours ago

First there was the 12h deo !!!

Then magically the same was 24, 48 and eventually 72?!

There was a backlash against that 72 hours in some countries like do you even shower bro?

Soon 1 month smell free!1!!

[-] bobs_monkey@lemm.ee 35 points 1 day ago* (last edited 1 day ago)

Burden of proof.

If the least smelly person on the planet can use the product and stay fresh for 3 days, technically they aren't lying.

[-] MightBeAlpharius@lemmy.world 15 points 1 day ago

They also usually use some weasel words like "up to." That way, if it doesn't last the full 72 hours (which it won't), they can claim that they stated "72 hours MAXIMUM" rather than just "72 hours." It's basically shifts the statement from "lasts three days" to "definitely won't last four days."

[-] MIDItheKID@lemmy.world 4 points 18 hours ago

Lots off stuff like that out there. Like food products that say "Made with 100% white meat chicken". That just means that 100% white meat chicken is one of the ingredients.

Or those stupid "99c and up" stores. That's no dollar store. That's just a store. 99c and up is so many things.

[-] Valmond@lemmy.world 2 points 14 hours ago

Or the american no sugar rule that makes 100% sugar tic tacs sugar free (each 'serving' contains less than 5 gram of sugar)

[-] TheTechnician27@lemmy.world 8 points 1 day ago

Where is this champion among men that I may smell them?

[-] can@sh.itjust.works 18 points 1 day ago

Native Americans often have the gene too.

[-] Varyk@sh.itjust.works 6 points 1 day ago

actually, I'm in India right now and am shocked that so far it's the least smelly country in terms of sewage and BO I've been to, tied with Japan so far.

I say so far because I've only been here for 2 weeks.

I've been all over Asia and there's always a sewage smell somewhere, or a smelly river, or you can smell BO on people when you're crowded together on a bus, but now I'm in India and there's no sewage smell, and I'm here during a huge festival, literally one of tens of thousands of people crowded in these temples without smelling any BO, and I'm wondering if it's a cultural habit that is dovetailing into their infrastructure and hygiene(kind of like how Chinese chefs traditionally cook everything at super high heats, even though the origin is tied into making sure the food is clean) and their sewage pipes are all very far removed or thickly covered and treated, or if the largely vegetarian diet plays into a much less offensive smell overall in terms of bodily function and by-products.

[-] bobs_monkey@lemm.ee 5 points 1 day ago

I'm willing to bet their diet plays a huge role in the smell factor, especially in their localities. It seems like anyone with a western, especially American, diet, has a propensity to smell less that fresh on lieu of daily hygiene.

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[-] Ephera@lemmy.ml 9 points 1 day ago

There's a condition where people may sweat less or not at all: https://en.wikipedia.org/wiki/Hypohidrosis

Not as great as it might sound at first...

[-] Tomato666@lemmy.sdf.org 3 points 1 day ago

Prince Andrew? Is that you?

[-] Steve@startrek.website 3 points 1 day ago

Lol. Small fine, business as usual

[-] ImplyingImplications@lemmy.ca 31 points 1 day ago

It becomes false advertising when you prove them wrong in court. Few people want to do that so most ads are bullshit. Even if they do get proven wrong, the settlement money is typically peanuts to the impact their ads have on sales. Red Bull paid $13 million for their tagline of "red bull gives you wings" while making several billion a year.

[-] lolola@lemmy.blahaj.zone 14 points 1 day ago

Red Bull commercials confused me so much in my younger years. Obviously it can't make you fly, so what does it do?

Even into my adult years, I've found myself avoiding energy drinks, not just because they usually taste awful, but also because they trigger this subconscious feeling that they're trying to scam me.

[-] dohpaz42@lemmy.world 9 points 1 day ago

And they had to change it to “Red Bull gives you wiiings” because spelling counts I guess?

[-] stankmut@lemmy.world 7 points 1 day ago

I was just reading about the Red Bull case the other day. It seems like they settled in order to make the stories all about how they 'lost' the 'red bull gives you wings' case, which sound like a stupid lawsuit, rather than go to court and have the media write about how Red Bull doesn't do anything that a cup of coffee won't do. They even still use the 'gives you wings' slogan.

[-] Starbuck@lemmy.world 3 points 23 hours ago

From a marketing perspective, it sounds like a slam dunk. Someone wants to sue you, with lots of fanfare, saying that your energy drink doesn’t actually give you wings? Sure, come in at us. In the mean time, we’ll take out ads everywhere with fake apologies about not actually giving you wings.

[-] SelfProgrammed@lemmy.world 19 points 1 day ago

I only need/want about 18 or 20 hours tops and they sometimes can't manage that.

[-] Rai@lemmy.dbzer0.com 5 points 23 hours ago

When I’m working from home, I generally don’t shower for days because I’m a dumb little gremlin. Some days I’m so stinky, despite deodorant. Some weeks will go by and I’ll be unstinky for multiple days, despite not wearing deodorant. Body smellz are weird.

[-] Trainguyrom@reddthat.com 1 points 1 hour ago

Remote work really lends itself to some bad habits. My body's sweet spot seems to be showering every other day, and with remote work I can end up not leaving the house at all for long enough that I'll get to as much as 4 days without showering (usually the point where I shower at lunch because holy crap I just want to not feel my skin being greasy

Doesn't help that I do evening showers which relies on my getting ready for bed on time, and staying up too late can be made up for by simply getting up 5 minutes before work and eating breakfast over the work computer an hour later

[-] Bougie_Birdie@lemmy.blahaj.zone 18 points 1 day ago

If I had to guess, someone in Marketing noticed that the 48-hour protection sold better than the 24-hour protection, so they decided to put 72-hour on the label

Who isn't using deodorant daily?

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[-] superkret@feddit.org 13 points 1 day ago

It's not false advertising because they don't define what "protection" means.

[-] thermal_shock@lemmy.world 6 points 1 day ago

deodorant is also no antiperspirant. the old school Arrid brand I could go days, old spice deodorant is 1 day tops. anything powder and not gel stick is usually best.

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this post was submitted on 13 Oct 2024
177 points (97.8% liked)

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